The wait is finally over: new Thar facelift prices have been revealed, and they bring a powerful blend of rugged heritage and modern upgrades. With a starting ex-showroom tag of ₹9.99 lakh and peaking at ₹16.99 lakh, the 2025 Thar facelift is now official.
In this post, I’ll walk you through what’s new, why those price tags make sense, and — most importantly — 7 strong reasons why the refreshed Thar is a more compelling pick than many SUVs you might be considering.
1. Price Reveal & Variant Breakdown
Let’s start with the numbers, because that’s what many buyers care about first. New Thar Facelift Prices:
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The base variant, AXT RWD MT (1.5-litre diesel), kicks off at ₹9.99 lakh (ex-showroom).
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The top end is the LXT 4WD automatic (2.2-litre diesel AT) at ₹16.99 lakh.
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Other notable variants with New Thar Facelift Prices:
Variant Powertrain / Drivetrain Price (ex-showroom) LXT RWD MT Diesel ~ ₹12.19 lakh LXT RWD AT Petrol ~ ₹13.99 lakh LXT 4WD MT Diesel / Petrol ~ ₹15.49 lakh / ₹14.69 lakh LXT 4WD AT Diesel / Petrol ~ ₹16.99 lakh / ₹16.25 lakh
These prices show Mahindra’s confidence: they are not positioning the facelift as a budget refresh but as a meaningful upgrade — one that justifies its premium over older models.
2. What’s New: Design & Feature Upgrades
Though the Thar’s iconic boxy silhouette remains, Mahindra has introduced several subtle but smart tweaks to modernize it.
Exterior updates:
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The front grille now comes in body colour instead of the typical black surround. CarWale
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Dual-tone bumpers and silver inserts make a return to enhance the aesthetic. ZigWheels.com
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At the rear: a reverse-camera integrated into the spare wheel hub, plus a rear wiper & washer — additions that improve practicality. CarWale
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New paint options: Tango Red and Battleship Grey join the existing palette. ZigWheels.com
Interior & Features:
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A brand new 10.25-inch touchscreen infotainment replaces the older smaller unit. CarWale
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Power window switches — previously on center console — have been shifted to the doors for more ergonomic use. ZigWheels.com
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A sliding centre armrest (with storage), grab handles on both A-pillars, and a new steering wheel (shared from Thar Roxx) are added touches. ZigWheels.com
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The fuel-lid now opens via an electric release button on the dash; no need to step out. ZigWheels.com
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Rear AC vents (for backseat occupants) bring in more comfort for passengers. The Economic Times+1
Mechanically, things remain largely the same — Mahindra has chosen to retain the existing engines, transmissions, and chassis setup. ZigWheels.com
3. Strength in Continuity: Why Not Change Everything
Sometimes, evolutionary upgrades are better than radical revolutions. Here’s why Mahindra’s decision to not overhaul the mechanicals works to the Thar’s advantage:
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Proven reliability: Owners know the durability, especially for off-road tasks, of the existing platform and drivetrain.
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Cost control: By not redesigning major components, Mahindra avoids large price leaps, making the facelift more palatable.
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Easier servicing and parts: Maintaining continuity means spare parts, repair knowledge, and aftermarket support already exist.
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Balanced upgrade vs. risk: Drastic changes risk alienating loyal fans; this refresh adds what matters (features, comfort) without messing with what works.
4. 7 Strong Reasons to Pick the New Thar Facelift Over Other SUVs
Now, let’s get to the heart of why the facelifted Thar should be on your shortlist — even when faced with many modern SUVs.
1. Off-road DNA, Untouched
No SUV in its segment carries the same off-road heritage and capability. The Thar’s 4×4 variants still deliver serious ground clearance, part-time 4WD, and mechanical toughness. For weekend adventure seekers or rural riders, that is a huge advantage.
2. Iconic Design with a Fresh Edge
Some SUVs change drastically and lose identity. With the Thar facelift, you retain that rugged silhouette—but with modern touches: body-coloured grille, refined bumper inserts, and sharper detailing. You get the best of both worlds.
3. Better Features at a Fair Price
The 10.25-inch touchscreen, electric fuel-lid release, improved ergonomics, and added comforts like rear AC vents elevate daily usability—things many rivals still don’t offer at this price bracket.
4. Versatility: City and Terrain
While it’s an off-roader, Thar doesn’t leave out urban sensibilities. The improved features make it livable for daily drives, not just weekend jaunts. That hybridity is rare.
5. Community, Brand, and Legacy
The Thar has built a passionate community of owners and enthusiasts in India. Driving one comes with brand cachet and peer respect. It’s more than a car; it’s a lifestyle.
6. Better Resale Value & Parts Ecosystem
Because parts are commonly available (thanks to continuity) and because Thar has a strong following, resale values tend to hold. Many SUVs lose steep percentages in early years.
7. Price-to-Performance Sweet Spot
With new Thar facelift prices starting under ₹10 lakh, buyers get premium touches and rugged capability without paying exorbitantly for some SUVs that offer style over substance.
Also read: https://grandautoworld.com/maruti-victoris-deliveries-begin/
5. How It Stacks Up Against Rivals
Let’s briefly compare the facelifted Thar with a few competitors to see where it really shines (and where it may face challenges).
| Rival / Segment | Strengths | Where Thar Excels |
|---|---|---|
| Maruti Jimny | Compact, lighter, easier in cities | More powerful engines, stronger aftermarket support |
| Force Gurkha (3-door) | Off-road focus | More features, better tech, modern interiors |
| Compact SUVs (Creta, Seltos, Hector, etc.) | Better ride comfort, more interior space | True 4×4 off-road capability, stronger ruggedness, brand identity |
| Other premium SUVs | Better highway dynamics, more refinement | Raw toughness, ease of repairs, community support, lower maintenance |
In short, rivals may beat the Thar in one or two areas (like ride comfort on highway), but few can match its all-round package when you add features, design, ruggedness, and pricing.
6. Considerations & Potential Drawbacks
To be fair and balanced, here are some things buyers should keep in mind along with New Thar Facelift Prices.
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Ride comfort trade-off: Being an off-road focused SUV, the Thar won’t match the smoothness of luxury crossover SUVs on highways or rough roads.
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Space constraints: The 3-door layout inherently limits rear legroom and ease of entry/exit. Families might prefer 5-door alternatives.
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Fuel efficiency: The Thar is not built for frugality; expect moderate figures on highways and city drives.
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No soft-top at launch: Interestingly, in the facelift launch there’s no soft-top option initially. The Times of India
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Limited mechanical evolution: For buyers expecting radical engine upgrades or new platforms, this facelift may seem conservative.
7. Verdict: Is the New Thar Facelift Worth It?
Absolutely — for buyers who want:
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An SUV that looks the part and does the work
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A blend of modern convenience and ruggedness
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A brand and community behind the vehicle
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Strong pricing and value for what you get
If your priority is a smooth urban SUV or maximum interior space, you may look at alternatives. But the new Thar facelift is one of the few SUVs that dares to claim both urban and off-road relevance.
With new Thar facelift prices revealed and upgrades that matter, this model is a serious contender for anyone wanting more than just another cookie-cutter SUV.
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